Buyers buy for three reasons: 1) location, 2) style and 3) price.

Since you're not going to be able to change the location of your home, you should focus your efforts on impacting the style and price. Even with the style, however, you will have little ability to effect substantial change barring major renovations. Therefore, the best use of your time and effort is to properly select and maintain the asking price of your home.

This can be accomplished by understanding your local real estate trends and by working with an agent that proactively studies and stays on top of the transactions within your market. In addition, you need an agent that can and will tailor their marketing plan to the clientele most likely to be interested in the benefits of your home. There is no "one-size-fits-all" marketing plan that is going to be equally successful for all types of homes. So, if you are interested in selling your home quickly and for maximum dollar, make sure you choose an agent that understands how to get it done.